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"In a mobile world that favors actions over apps" what does this even mean ?

Apps enable actions. Their two examples, Yo and Uber, I think you will find are 'Apps'.

Thoughm maybe I've missed the implied definition of 'app'.

Still, if the conclusion is that 'Apps' are in trouble, what does that say for content websites ?



The implication here could be for Facebook, Twitter and other apps relying on people addicted to their streams. Watches could mean less time spent staring at phone. Depends on how hooked we really are I guess


Think the reality is it will just let us consume these feeds more easily.

Twitter will adapt to the watch well and with less friction on notifications Facebook has more opportunities to engage you.

There does seem to be a strong narrative from commentators on 'freeing' us from our phones, but I can't see the reality being anything other than the other way around.

It's the phone breaking free from our pockets and making itself always available within reach and vision.

I think we'll look back and see this as the middle stage in the evolution in the phone consuming us.

The last stage of complete consumption, will be attaching to our heads / brains at some point.




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