> You put on a fake persona that is your maximally awesome self.
Well, that's what you do. Others just write what they think and share what they life, caring only slightly to stay within the cultural norms. Exactly like in real life. There are lots of people who are calculating how they look, what they say, etc. in physical world as well. "How will people interpret this? Will it project the right image of me? Will my net opinion be increased or decreased among my friends' by this action? Is it compatible with current and/or future employers?" are they questions they ask themselves all the time.
Well, that's what you do. Others just write what they think and share what they life, caring only slightly to stay within the cultural norms. Exactly like in real life. There are lots of people who are calculating how they look, what they say, etc. in physical world as well. "How will people interpret this? Will it project the right image of me? Will my net opinion be increased or decreased among my friends' by this action? Is it compatible with current and/or future employers?" are they questions they ask themselves all the time.