Right. But surely you also have to be able to demonstrate that you have been active in that space for a while, and that people associate that name, in that space, with you. And, that the issue is causing widespread customer confusion.

I'm just skeptical that can be done when both services launched within days of each other. Seems like not enough data to draw any meaningful conclusions.

If bing.io had launched a few days before ms unveiled bing.com do you think they'd have a hope in hell?