You want to make sure your base (free) features don't cover all of your user needs, otherwise they will never convert to the next tier of your product.
What's the next tier then? OverDrive premium for libraries? Getting people to buy books on OverDrive rather than lending them? Why would they go with them rather than audible?
> In order to get that information — which until May was freely available — *each library now has to pay a separate fee for an “Advantage” account. And if they then purchase a book and want to share it with their consortium members, as before? Well, that requires an “Advantage Plus”* account (and presumably a higher fee
