Likewise. Especially when it's liberally sprinkled with his catch phrase:
"A new kind of..."
It's unfortunate as clearly he has a huge amount to contribute. Maybe with an LLM someone can build a de-Stepheniser that takes in his pompous, smug text and outputs something more mellow and reasonable whilst keeping all the facts, which is what we are there for after all.
Of course it's unnecessary, but I suspect there's at least some substance to this claim. If it were anyone else, a harmless plug like this would be accepted by most, might even be an interesting nugget a reader would appreciate. The issue is the style of claim (being the originator) is dropped far more than it should be.
I'm personally a fan of many ideas Wolfram pushes, just not a fan of the style they're pushed. I'd say I'm not in the minority, to the point it's a tired cliche.