Don't want to be mean but this is honestly a very simple article. This can be easily summarized as :
- A product manager's job is to decide how to build the product
- a PMM is to market it
- a PO is just a role inside a scrum team
I don't really agree with that, things are much more complex in reality, the PM and the PMM jobs is very different depending on the company you are working at.
If you want good content on the topic, there are these two blogs :
But they are very oriented toward B2C and B2B smb product management. If you want insights and are working in B2B enterprise, there is still not good resources on the topic, (I blog a bit about it, but not enough to be a reference)
Capital equipment is even more barren in information.
It might be better said that there are sales, development, and operational aspects to product management. You can split this into a product owner, sales interface, and engineering interface. Or not.
Even b2b is very different depending on what the market is. If you have 10 customers, the marketing path is different than if you have 1000, or 100,000. The roles shift dramatically.
- A product manager's job is to decide how to build the product
- a PMM is to market it
- a PO is just a role inside a scrum team
I don't really agree with that, things are much more complex in reality, the PM and the PMM jobs is very different depending on the company you are working at.
If you want good content on the topic, there are these two blogs :
- https://www.lennyrachitsky.com/
- https://svpg.com/articles/
But they are very oriented toward B2C and B2B smb product management. If you want insights and are working in B2B enterprise, there is still not good resources on the topic, (I blog a bit about it, but not enough to be a reference)