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OP here: Wow, did not expect so much response. I owe more details. Our client(his mom rather) used godaddy website builder template which had payment and appointment booking feature just for $15 a month(hosting extra). She did this in a day. As few people pointed out maybe thats all what he needs right now.

My skillset varies a lot. Although I'm confident taking on any technical challenge from wordpress customization, mobile app, CRM integrations to machine learning, I'm little behind on soft skills.

It seems business owners like talking to me about technical stuff(so do I), but none of them are showing interest hiring us. As the top comment pointed out maybe I should target businesses more than 10-15 people. But it's easier to just walk into a mom & pop store than cold calling a firm with more than 10-15 people. I tried online(fb/linkedin) advertising, email marketing but didn't get any customers through it.



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