What I've learned from this: Calculated publicity stunts done by massive corpora... | Hacker News

Hacker Newsnew | past | comments | ask | show | jobs | submit

		forensic on Oct 28, 2010 \| parent \| context \| favorite \| on: Icing PayPal: How We Did It What I've learned from this: Calculated publicity stunts done by massive corporations are no less endearing to me than calculated publicity stunts done by small y-combinator startups. I look at this publicity stunt with the same yawn+rolleyes as when Richard Branson takes his clothes off or Donald Trump insults Rosie O'Donnel. It's good business, I guess, but it's ham-handed and doesn't move me.

rsbrown on Oct 28, 2010 [–]

My guess is that if you'd already heard of WePay before yesterday, you weren't the target audience for this publicity stunt.

forensic on Oct 28, 2010 | [–]

I totally get that it was successful stunt that got them attention. Any attention is good attention and all that. That wasn't my point though.

Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact